13391428_10154289679611318_5410477789523584577_oDeluxeDistribution welcomes its newest brand WHAT FOR. The luxury shoe specialist, founded in 2008 in Asia by Stella Fashion Group, has created a shoe, that embodies quality and originality.

The brand speaks to women, that are active and urban and looking for an elegant yet unique shoe. Quality is of uttermost importance, that’s why WHAT FOR shoes are produced in  specialized factories.

WHAT FOR first opened a store in Paris, in its famous Marais quartier. The second store opened just a few months later in Saint Germain. Today WHAT FOR can be purchased in more than 500 places worldwide.


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